A picture of Luuk Horsmans

Hi, I'm Luuk 👋

A 35-year-old UX/UI designer with over 7 years of experience conceptualising and crafting digital interfaces. My focus has been mainly on e-commerce SaaS software, helping businesses create user-friendly and visually appealing interfaces that drive sales and conversions.

As a designer, I believe that form should always follow function, and I strive to create interfaces that are not only beautiful but also easy to use and intuitive. My design philosophy is centered around creating human-centered experiences that delight and empower users. 🎨

My projects

Projects I have worked on in the past that reflect my experience as a UX / UI designer.

A part of the main menu created by Luuk Horsmans for 10.000 users
UX / UI Design
UX Research

Menu for 12.000 users

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Redesigning the main menu for 12.000 users based on UX research.

An overview of the components in the Bricks design system created by Luuk Horsmans
UX / UI Design

Design system (Bricks)

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Creating & evolving a design system from scratch for several dev teams.

A photo of a paper prototyping session led by Luuk Horsmans
UX / UI Design
UX Research

Paper prototyping

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Facilitating a paper prototyping session for a new modular store editor.

A photo of a usability testing session led by Luuk Horsmans
UX Research

Usability testing

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Moderating and facilitating a usability testing session in-house.

UX / UI Design

Lottie animations

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Animating vector based images to make them come to life.

The homepage of an online store designed by Luuk Horsmans.
UX / UI Design

New storefront design

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Designed a new storefront for MyOnlineStore.

An image of an ecommerce page using the Storefront design system created by Luuk Horsmans
UX / UI Design

Design system (SF)

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Creating a variable design system for 12.000 storefronts in ecommerce.